OnlyFans PPV: How to Package, Price & Sell Pay-Per-View (With Message Examples)

Pay-per-view content is one of the biggest revenue drivers on OnlyFans. Many creators make 50 to 60% of their income from PPV alone.

Platform limits:

• PPV content caps at $200 per item with a $3 minimum
• Individual PPV messages limit to $50 each
• OnlyFans takes 20%, you keep 80%

Recommended price ranges by content type:

• Pre-recorded videos: $3-5 per minute for standard content
• Voice messages (1-2 min): $5-15
• Longer audio (5-10 min): $15-40
• Photo sets: $10-30 depending on quantity
• Custom content: 2-3x pre-made prices

Psychology-based pricing:

• The $9.99 effect — Prices ending in .99 convert better
• Tiered bundles — Offer good/better/best options
• Limited-time pricing — "First 10 buyers get 30% off" creates urgency

Good PPV messages tease the content and create a reason to act now:

Script 1 (Teaser):

"I just filmed something I've NEVER shared before... and I'm only sending it to my favorites 👀 Want to see? It's [brief description]. Unlock to see what everyone's talking about 🔥"

Script 2 (Personal):

"Hey babe, I made this one thinking of you 💕 [Length] minutes of [description]. I got a little carried away... Let me know what you think after you watch 😘"

Script 3 (Scarcity):

"This video is only available for the next 24 hours ⏰ After that, it's gone forever. [X] people have already unlocked it... don't miss out!"

Most successful creators send PPV content 2-4 times per week, enough to stay in front of subscribers without flooding their inbox.

• Best times: Evenings and weekends when audience is most active
• Avoid: Sending multiple PPVs in one day
• Track: Monitor purchase rates and adjust frequency
• Test: Experiment with different price points for different segments

If nobody opens your $25 PPVs, rework your preview or try $15 with upsells inside.